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Certas Energy Photography

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The brief...
Certas Energy, the UK’s largest independent fuel distributor, partnered with farmer and influencer Olly Harrison to showcase the future of sustainable farming through his trial of Hydrotreated Vegetable Oil (HVO) in his machinery.
 
We were approached at the start of harvest to capture a bank of high-impact drone footage, ground-level video and photography for use across Certas Energy’s year-round marketing campaigns. We also filmed an interview with Olly, covering his new combine harvester, his experience using HVO, and his 15-year relationship with Certas Energy, creating an engaging social-first video and a versatile library of campaign content.
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The challenge...

With harvest in full swing, our team had a limited window to capture everything without getting in Olly’s way. It was important to showcase his partnership with Certas Energy, especially his new combine harvester featuring the Certas Energy farming livery, while keeping the shoot as smooth and efficient as possible.

On one of the hottest days of the year, John captured stunning aerial footage while Stu worked safely on the ground to get close-up action shots. Constant communication and teamwork meant they could stay out of each other’s shots while keeping pace with Olly as he harvested.

Spending the day together in the field also helped build a great relationship with Olly, making the filming feel relaxed and natural, and allowing us to capture authentic moments alongside the action.

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The delivery...

The team delivered a fantastic collection of ground and aerial photography, giving Certas Energy a wide range of high-quality images that showcase their branding at its best. Commercial Marketing Manager, Sam Bocock, was delighted with the results, commenting that the images looked fantastic and praising the team’s work.

Alongside the photography, Certas Energy now has a valuable library of cinematic video footage that can be used across social media and future marketing campaigns for years to come. Sam was equally impressed with the final footage, describing it as fantastic and exactly what the team had hoped to achieve.

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